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Chrysler Group May 2007 U.S. Sales Rise 4 Percent; Wrangler Up 114 Percent

Auburn Hills, Mich., Jun 1, 2007 - Chrysler Group reported sales for May 2007 of 199,393 units; up 4 percent compared to May 2006 with 191,261. All sales figures are reported unadjusted.

"Chrysler Group increased overall sales in May based on a strong retail performance and while fleet sales were down," said Darryl Jackson, Vice President - U.S. Sales. "Especially our new offerings in the car segment continued to gain momentum, supported by the fuel economy message of our 'Maximize Your Miles' program. Driven by models like the Chrysler Sebring, Dodge Avenger and Dodge Caliber, the company's car sales increased 15 percent over the previous year."

Chrysler brand car sales in May were up 22 percent year-over-year, while Dodge brand car sales increased 11 percent. Chrysler Group's offerings in the car segment include the Chrysler Sebring Sedan and Sebring Convertible, Chrysler 300, Dodge Avenger, Dodge Caliber and Dodge Charger.

Jeep brand sales continued to increase in May after an already strong April and posted a gain of 20 percent over the previous year. This result was driven by the continuously strong Jeep Wrangler and the Jeep Patriot. Jeep Wrangler and Wrangler Unlimited posted sales of 12,332 units, an all-time record for the month of May and up 114 percent compared to May 2006 with 5,754 units. The Jeep Patriot also continued its momentum and finished May with sales of 4,504 units, up 55 percent from April 2007. The vehicle is one of Chrysler Group's recently introduced models that achieve 30 miles per gallon or better in highway driving.

The Chrysler Sebring Convertible posted sales of 3,082 units in the second month of availability of the 2008 model, an increase of 113 percent over April 2007. The redesigned model offers what no other convertible has offered before - three automatically latching convertible top options: vinyl, cloth and a body-color painted steel retractable hard top, all of which can be retracted with a push of a button on the key fob.

Sales of the Dodge brand increased in May by 3 percent, fueled by strong demand for the Dodge Ram pick up truck. The model finished May with sales of 31,327 units, up 6 percent year-over-year in a highly competitive segment and on the heels of four already very successful months in 2007.

"As our strong car sales in May demonstrate, the recently launched 'Maximize Your Miles' program resonates well with customers and will be continued in June," said Michael Keegan, Vice President - Volume Planning and Sales Operations. "Facing continued pressure on gas prices, the program communicates Chrysler Group's fuel economy message across all three of our brands and offers customers a great value package based on low-rate financing plus additional bonus cash."

Chrysler Group finished the month with 479,501 units of inventory, or a 63-day supply. Inventory is down by 19 percent compared to May 2006 when it was at 592,486 units.

DaimlerChrysler Corporation U.S. Sales Summary Thru May 2007

 

      Month Sales

DR %

Vol %

      Sales CYTD

DR %

Vol %

Model

Curr Yr

Pr Yr

Change

Change

Curr Yr

Pr Yr

Change

Change

Sebring

10,304

6,968

42%

48%

38,797

41,340

-7%

-6%

300

11,687

11,859

-5%

-1%

51,199

63,995

-21%

-20%

Crossfire

1,517

754

93%

101%

4,544

4,857

-7%

-6%

PT Cruiser

10,059

12,056

-20%

-17%

43,145

55,460

-23%

-22%

Aspen

1,724

0

0%

0%

10,932

0

0%

0%

Pacifica

3,487

6,717

-50%

-48%

28,502

35,952

-21%

-21%

Town & Country

14,379

17,326

-20%

-17%

66,951

68,943

-4%

-3%

CHRYSLER BRAND

53,157

55,680

-8%

-5%

244,070

270,547

-10%

-10%

Compass

3,735

0

0%

0%

18,812

0

0%

0%

Patriot

4,504

0

0%

0%

10,336

0

0%

0%

Wrangler

12,332

5,754

106%

114%

54,699

29,591

83%

85%

Liberty

7,654

12,603

-42%

-39%

41,560

57,951

-29%

-28%

Grand Cherokee

9,101

11,110

-21%

-18%

49,493

62,183

-21%

-20%

Commander

5,544

6,138

-13%

-10%

27,642

30,716

-11%

-10%

JEEP BRAND

42,870

35,605

16%

20%

202,542

180,441

11%

12%

Neon

0

1,553

-100%

-100%

0

15,533

-100%

-100%

Caliber

12,052

12,422

-7%

-3%

48,564

31,596

52%

54%

Stratus

309

6,188

-95%

-95%

1,478

47,786

-97%

-97%

Avenger

8,638

0

0%

0%

32,367

0

0%

0%

Charger

13,463

10,725

21%

26%

54,443

49,295

10%

10%

Viper

27

127

-80%

-79%

227

637

-65%

-64%

Magnum

2,651

2,563

-1%

3%

13,465

19,732

-32%

-32%

Dakota

4,838

6,749

-31%

-28%

24,343

33,377

-28%

-27%

Ram P/U

31,327

29,599

2%

6%

154,143

150,799

1%

2%

Caravan

18,236

22,685

-23%

-20%

94,220

103,876

-10%

-9%

Durango

4,364

5,353

-22%

-18%

23,628

31,505

-26%

-25%

Nitro

6,110

0

0%

0%

31,444

0

0%

0%

Sprinter

1,351

2,012

-35%

-33%

4,812

8,476

-44%

-43%

DODGE BRAND

103,366

99,976

-1%

3%

483,134

492,612

-3%

-2%

 

 

 

TOTAL CHRYSLER GROUP

199,393

191,261

0%

4%

929,746

943,600

-2%

-1%

 

 

 

          TOTAL CG CAR

59,970

51,968

11%

15%

237,721

260,788

-10%

-9%

          TOTAL CG TRUCK

139,423

139,293

-4%

0%

692,025

682,812

1%

1%

Selling Days

26

25

 

 

127

126

   

Global Sales Reporting Analysis
June 1, 2007

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